Blog
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7 Important Ways Copywriting Will Take Your Business From "Fizzle" To "Sizzle"
Professional copywriting could be the SINGLE MOST IMPORTANT thing your business has to ensure success.Still not convinced?Let's look at 7 ways a freelance copywriter can transform your business.
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9 Ways Copywriters Can Save You Time, Money, And Missed Opportunities
Small businesses and entrepreneurs wear a lot of different hats daily.One of those hats is writing copy and creating content to market your business and drive sales.Hiring a full-time employee is always an option. Or looking into a big marketing agency might work. But both of them can cost your business a good chunk of your budget.So what's a small business owner to do?The solution might be to hire a freelance copywriter.Here's a look at the 9 ways hiring a copywriter can benefit you and your business.
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New Entrepreneur? 7 Steps To Boosting Your Confidence and Business
When you're a new business owner, everything seems a little scary and overwhelming. It's hard to take charge and assert yourself when you don't have the experience to fall back upon.And if you're not confident, your potential customers won't be confident in you.How do you become self-assured without having experience as a business owner? -
7 Reasons Discomfort Can Make You A Better Copywriter (Or Business Owner)
Is there something you could do in your business that makes you so uncomfortable you panic at the thought of it?
A business that takes no risks and doesn't grow doesn't stay around very long.Without stepping out of our comfort zones and taking risks with what makes us UNcomfortable, we never improve.Here are 7 ways discomfort will benefit you and your brand: -
The Emotional Entrepreneur: How To Move Forward After Hitting A Wall
The difference between success and failure is how long you decide to wallow in your own self-pity. It's not okay to let everything go by the wayside with your business. You need to figure out what to do to get out of the pit you dug for yourself.
So what can you do to keep moving forward after hitting a wall?Here are a few things to try when you find yourself having trouble getting back into a productive mindset:
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6 Key Ways To Stop Your Business Blog From Being "Blah"
Blogs are one of the most cost-effective marketing tools in your arsenal. While they aren't always easy and they take up time to write them, the benefits of a GOOD business blog make them worth doing.
Do you know how to write good blog content?
Let's go over 8 tips on how to take your blog from "blah" to "blazing."
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Quit Is A 4-Letter Word: 5 Ways To Improve Mental Toughness
I had the opportunity to speak with Mental Performance Coach and Speaker, Lauren Johnson. Lauren is the former Mental Conditioning Coordinator for the New York Yankees. She explained mental toughness as "showing up as the best version of yourself regardless of the situation."That sounded great for a professional athlete, but I wanted to know how it applied to entrepreneurs or amateur athletes. What could we learn about mental toughness skills to improve our own performance?Lauren offered a simple answer: "Let your struggles form your strengths." Then she offered these tips for improving our mental toughness: -
Want To Get The Edge On Your Competition For Free? Try Courtesy
Is courtesy in business nearly extinct? Perhaps we should be doing more to save courtesy and let it thrive. After all, it can have tremendous positive impact for both customers and businesses. -
Do You Know How To Write Right? SEO vs CopyWriting vs Content Writing
As a small business owner, you know you need to get your message across to potential customers. You also know the best way to get the most impact is by employing a freelance copywriter, SEO writer, or content creator.
But do you know which type of professional service you need?
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Extra, Extra...Read All About It: 10 Secrets To Writing Better Headlines
You could make a strong argument that the headline is the single most important piece of your copy.
Without a catchy headline, the benefits of your product might never be seen.So how do you create a headline that grabs attention? Let's look at 10 ways you can improve your headlines. -
My Product Sells Itself! Why You Actually NEED a Good Product Description
If you're not paying attention to your product descriptions, you're losing money.Your product does NOT sell itself.So how do you write a product page that creates consumer clicks to sales conversions? -
Bio HAZARD: Why A Low (or NO) Profile Can Mean Missed Opportunities
There's one, short and simple piece of marketing copy that gets overlooked or glossed over. It's one of the best tools you can have for networking and for prospects. What is it?...
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