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7 Important Ways Copywriting Will Take Your Business From "Fizzle" To "Sizzle"

by Sheral DeVaughn October 22, 2021

7 Important Ways Copywriting Will Take Your Business From "Fizzle" To "Sizzle"

Professional copywriting could be the SINGLE MOST IMPORTANT thing your business has to ensure success.

Still not convinced?

Let's look at 7 ways a freelance copywriter can transform your business.

Posted in #bizsuccess, #brandcontent, #brandstories, #businesscompetiton, #businesscopywriting, #businesssuccess, #c3specialties, #calltoaction, #contentwriting, #copy, #copycontent, #copydifferentiation, #copywriter, #copywriting, #copywritingsecrets, #copywritingsuccess, #copywritingtips, #copywritingtipsandtricks, #copywritingtone, #freelance copywriter and editor, #goodcopy, #headlines, #marketingcopy, #productsales, #professionalservices, #salescopy

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Become A Content Casanova: 7 Steps For Writing Seductive Copy

by Sheral DeVaughn August 27, 2021

Become A Content Casanova: 7 Steps For Writing Seductive Copy

Sales copy in particular depends on "The Art of Seduction." Think of your copy as a "dating" process with your customers. You need to persuade and give solid reasons to make them want to come back for another "date" with your brand. You're looking to form a long-term relationship.

Much like a potential suitor, your sales copy should be charming and persuasive. It should make others do a double take and entice them to find out more.

How does one write copy that is "irresistible" and seductive?

Let's break it down into 7 steps as if you were trying to land a "date" with your customer:

Posted in #copy, #copycontent, #copywriting, #copywritingsecrets, #copywritingtips, #copywritingtipsandtricks, #copywritingtone, #headlines, #marketingcopy, #productsales, #salescopy, #salespage, #salespagecopy, #seductivecopy, #seductivecopywriting, #storytelling, #tone, #websitecopy, #wordassassin, #wordpour, #writeright, #writingcopy

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The 3 Bears Approach To Copy Length: How Much Is "Just Right?"

by Sheral DeVaughn August 4, 2021

The 3 Bears Approach To Copy Length: How Much Is "Just Right?"

Writing the perfect amount of copy is a lot like the tale of Goldilocks and the 3 Bears.

Is it too long?

Too short?

And how do I know when it's "just right."

There's no way to answer it with a definitive word count.

But there are a few ways to figure out if you've got the right amount of information in the right places.

Posted in #c3specialties, #calltoaction, #contentwriting, #copy, #copycontent, #copylength, #copywriter, #copywriting, #copywritingsecrets, #copywritingtips, #copywritingtipsandtricks, #emailcopy, #headlines, #longcopy, #marketingcopy, #productsales, #professionalservices, #salescopy, #salesemail, #salesemailcopy, #salespage, #salespagecopy, #shortcopy, #smallbiztipsandtricks, #smallbusinesstipsandtricks, #socialmediacopy, #valuecopy, #valueemails, #websitecopy, #wordassassin, #wordpour, #writeright

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6 Key Ways To Stop Your Business Blog From Being "Blah"

by Sheral DeVaughn June 15, 2021

6 Key Ways To Stop Your Business Blog From Being "Blah"

Blogs are one of the most cost-effective marketing tools in your arsenal. While they aren't always easy and they take up time to write them, the benefits of a GOOD business blog make them worth doing.

Do you know how to write good blog content?

Let's go over 8 tips on how to take your blog from "blah" to "blazing."

Posted in #blogposts, #blogtips, #businesssuccess, #contentwriting, #copy, #copycontent, #copywriting, #copywritingsecrets, #copywritingtips, #copywritingtipsandtricks, #headlines, #marketingcopy, #smallbiztipsandtricks, #smallbusinesstipsandtricks, #valuecopy, #wordassassin, #wordpour, #writeright

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Extra, Extra...Read All About It: 10 Secrets To Writing Better Headlines

by Sheral DeVaughn May 25, 2021

Extra, Extra...Read All About It: 10 Secrets To Writing Better Headlines

You could make a strong argument that the headline is the single most important piece of your copy.

Without a catchy headline, the benefits of your product might never be seen.

So how do you create a headline that grabs attention? Let's look at 10 ways you can improve your headlines.

Posted in #blogposts, #brandcontent, #businesssuccess, #contentwriting, #copy, #copycontent, #copyninja, #copywriter, #copywriting, #copywritingsecrets, #copywritingtips, #copywritingtipsandtricks, #emailcopy, #headlines, #salesemail, #salesemailcopy, #salespagecopy, #smallbizsuccess, #smallbiztipsandtricks, #smallbusinesstipsandtricks, #socialmediacopy, #valueemails, #wordassassin, #wordpour, #writeright

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Writing a Sales Email Like A Sith-Lord (Let Your Words Flow Like the Force)

by Sheral DeVaughn May 4, 2021

Writing a Sales Email Like A Sith-Lord (Let Your Words Flow Like the Force)

We've got some tips on how to write using the "force." In this case, we'll look at how to write a sales email.

But we aren't talking about young LUKE Skywalker and writing like a Jedi. We're talking Annakin (aka Darth Vader, Luke's Dad) and writing like a Sith-Lord.

Posted in #calltoaction, #contentwriting, #copy, #copycontent, #copywriter, #copywriting, #copywritingsecrets, #copywritingtips, #copywritingtipsandtricks, #emailcopy, #headlines, #jedi, #painpoints, #productsales, #salescopy, #salesemail, #salesemailcopy, #sithlord, #starwars, #wordassassin, #wordpour, #writeright

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Getting the Most Bang For Your Buck: Your Sales Page "How To"

by Sheral DeVaughn March 23, 2021

Getting the Most Bang For Your Buck: Your Sales Page "How To"

The sales page is one of the most important, and most difficult, pieces of copy to write. For a business, it is the make or break area for converting leads into sales.

Old fashioned salesmanship is king here, and no amount of digital-age "magic" can replace it. So how do you go about getting the best response from your copy?

Posted in #bizsuccess, #brandstories, #businesssuccess, #calltoaction, #copy, #copycontent, #copyninja, #copywriter, #copywriting, #copywritingsecrets, #copywritingtips, #copywritingtipsandtricks, #goodcopy, #headlines, #painpoints, #salescopy, #salespage, #salespagecopy, #smallbiztipsandtricks, #smallbusinesstipsandtricks, #storytelling, #websitecopy, #wordassassin, #wordpour, #writeright

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Do you know the Best Copywriting Secret? Stop Using All The Words!

by Sheral DeVaughn March 9, 2021

Do you know the Best Copywriting Secret? Stop Using All The Words!

Most people think they need to use more words to explain their product or service when writing copy. They think they need to come up with continuous clever lines. They use jargon or big words to impress and sound like an expert.

What you're doing is making your customers or readers tune out.

So how do you deliver an effective message without using "all the words?" Stick with the "Less is More" approach to each of the following:

Posted in #c3specialties, #contentwriting, #copy, #copycontent, #copyninja, #copywriter, #copywriting, #copywritingsecrets, #copywritingtips, #entrepreneur, #freelance copywriter and editor, #goodcopy, #headlines, #professionalservices, #smallbiz, #smallbusiness, #solopreneur, #wordassassin, #wordpour, #writeright

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READ ALL ABOUT IT! Why A Great Headline Is Crucial For Your Copy.

by Sheral DeVaughn February 2, 2021

READ ALL ABOUT IT! Why A Great Headline Is Crucial For Your Copy.

You spend hours putting together websites, press releases, email marketing campaigns...even company profiles. So why isn't anyone reading them?

Chances are, it's your headline.

So how do you create a headline to grab attention? Here are a few tips on how to create some "zing."

Posted in #c3specialties, #copyninja, #copywriter, #copywriting, #freelance copywriter and editor, #headlines, #smallbiz, #smallbusiness, #solopreneur, #wordpour, #writeright

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