Blog
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Comparing Copy To A Fine Wine: When Is A Word Like A Wine Grape?
There's a basic template for making wine AND producing copy content. To do it well takes more than these steps, and it takes a lot of experience to get good at it. But in general, it takes 9 steps to get from start to finish: -
6 Key Ways To Stop Your Business Blog From Being "Blah"
Blogs are one of the most cost-effective marketing tools in your arsenal. While they aren't always easy and they take up time to write them, the benefits of a GOOD business blog make them worth doing.
Do you know how to write good blog content?
Let's go over 8 tips on how to take your blog from "blah" to "blazing."
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Extra, Extra...Read All About It: 10 Secrets To Writing Better Headlines
You could make a strong argument that the headline is the single most important piece of your copy.
Without a catchy headline, the benefits of your product might never be seen.So how do you create a headline that grabs attention? Let's look at 10 ways you can improve your headlines. -
What the *Bleep* Did You Say? Limits to What You Can Say in Your Copy
When it comes to copywriting and content creation, we look for ways to be unique. We do our best to find creative ways to stand out and be memorable in our writing for clients. But are there boundaries to what you can say in your copy? -
Are You Failing For Success, Or Failing To Succeed?-Weekend #Wordpour
We all have failures in our personal and professional lives. The question becomes, "how do we recover from it?" And is it possible that failing is what makes us become successful in our businesses in the end? -
Does Your Copy Sizzle or Suck? How Can You Tell?
You've spent countless hours writing all about what you do and how great your copy is. So many hours that you can't remember the last time you cooked dinner or watched a movie with your spouse. So why isn't anyone buying what you're selling?There's a good chance it's because your copy sucks.So how do you know if you're writing bad copy? Here's a few examples: