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9 Ways Copywriters Can Save You Time, Money, And Missed Opportunities

by Sheral DeVaughn August 19, 2021

9 Ways Copywriters Can Save You Time, Money, And Missed Opportunities

Small businesses and entrepreneurs wear a lot of different hats daily.

One of those hats is writing copy and creating content to market your business and drive sales.

Hiring a full-time employee is always an option. Or looking into a big marketing agency might work. But both of them can cost your business a good chunk of your budget.

So what's a small business owner to do?

The solution might be to hire a freelance copywriter.

Here's a look at the 9 ways hiring a copywriter can benefit you and your business.

Posted in #brandcontent, #businesssuccess, #c3specialties, #contentwriting, #copy, #copycontent, #copywriter, #copywriting, #entrepreneur, #freelance copywriter and editor, #marketingcopy, #SEOcontent, #socialmediacopy, #solopreneur, #valuecopy, #websitecopy, #wordpour, #writingcopy

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New Entrepreneur? 7 Steps To Boosting Your Confidence and Business

by Sheral DeVaughn August 11, 2021

New Entrepreneur? 7 Steps To Boosting Your Confidence and Business

When you're a new business owner, everything seems a little scary and overwhelming. It's hard to take charge and assert yourself when you don't have the experience to fall back upon.

And if you're not confident, your potential customers won't be confident in you.

How do you become self-assured without having experience as a business owner?

Posted in #businessconfidence, #businesssuccess, #c3specialties, #competition, #entrepreneur, #newbiz, #newbusiness, #smallbiz, #smallbizsuccess, #smallbusiness, #smallbusinesssuccess, #solopreneur, #wordpour

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Business Setbacks and Bourbon: The 4 Steps To Aging Both The Right Way

by Sheral DeVaughn August 7, 2021

Business Setbacks and Bourbon: The 4 Steps To Aging Both The Right Way

Setbacks when you're an entrepreneur happen. The longer you're in small business, the more frequently you have to build up your resiliency and learn to overcome them.

Some will be minor. Others will threaten your success.

Not everyone will handle it the same way, but those who get past their setbacks all have gone through a process.

I believe that processing setbacks is a lot like aging bourbon.

Posted in #bizfailure, #bizsuccess, #bourbon, #Bourbonaging, #businesspain, #businesssetbacks, #c3specialties, #discomfort, #entrepreneur, #failureissuccess, #mentaltoughness, #paininbusiness, #setbacksinbusiness, #smallbizsuccess, #weekendwordpour, #whiskey, #whiskeyaging, #wordpour

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7 Reasons Discomfort Can Make You A Better Copywriter (Or Business Owner)

by Sheral DeVaughn July 2, 2021

7 Reasons Discomfort Can Make You A Better Copywriter (Or Business Owner)

Is there something you could do in your business that makes you so uncomfortable you panic at the thought of it?

A business that takes no risks and doesn't grow doesn't stay around very long.

Without stepping out of our comfort zones and taking risks with what makes us UNcomfortable, we never improve.

Here are 7 ways discomfort will benefit you and your brand:

Posted in #bizfailure, #bizsuccess, #businessfailure, #businesspain, #businesssuccess, #copy, #copycontent, #copywriting, #discomfort, #entrepreneur, #failtosucceed, #mentaltoughness, #painpoints, #smallbiz, #smallbizfailure, #smallbizsuccess, #smallbusiness, #smallbusinessfailure, #smallbusinesssuccess, #weekendwordpour, #wordassassin, #wordpour

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The Emotional Entrepreneur: How To Move Forward After Hitting A Wall

by Sheral DeVaughn June 25, 2021

The Emotional Entrepreneur: How To Move Forward After Hitting A Wall

The difference between success and failure is how long you decide to wallow in your own self-pity. It's not okay to let everything go by the wayside with your business. You need to figure out what to do to get out of the pit you dug for yourself.

So what can you do to keep moving forward after hitting a wall?

Here are a few things to try when you find yourself having trouble getting back into a productive mindset:

Posted in #bizfailure, #bizsuccess, #businessfailure, #businesssuccess, #entrepreneur, #mentaltoughness, #smallbizfailure, #smallbizsuccess, #smallbusiness, #smallbusinessfailure, #smallbusinesssuccess, #solopreneur, #weekendwordpour, #wordassassin, #wordpour

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Quit Is A 4-Letter Word: 5 Ways To Improve Mental Toughness

by Sheral DeVaughn June 12, 2021

Quit Is A 4-Letter Word: 5 Ways To Improve Mental Toughness

I had the opportunity to speak with Mental Performance Coach and Speaker, Lauren Johnson. Lauren is the former Mental Conditioning Coordinator for the New York Yankees. She explained mental toughness as "showing up as the best version of yourself regardless of the situation."

That sounded great for a professional athlete, but I wanted to know how it applied to entrepreneurs or amateur athletes. What could we learn about mental toughness skills to improve our own performance?

Lauren offered a simple answer: "Let your struggles form your strengths." Then she offered these tips for improving our mental toughness:

Posted in #bizsuccess, #businesspain, #businesssuccess, #entrepreneur, #LaurenJohnson, #mentaltoughness, #paininbusiness, #smallbiztipsandtricks, #smallbusinesssuccess, #wordassassin, #wordpour

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My Product Sells Itself! Why You Actually NEED a Good Product Description

by Sheral DeVaughn April 27, 2021

My Product Sells Itself! Why You Actually NEED a Good Product Description

If you're not paying attention to your product descriptions, you're losing money.

Your product does NOT sell itself.

So how do you write a product page that creates consumer clicks to sales conversions?

Posted in #bizsuccess, #brandcontent, #businesssuccess, #contentwriting, #copy, #copycontent, #copywriter, #copywriting, #copywritingsecrets, #copywritingtips, #copywritingtipsandtricks, #entrepreneur, #freelance copywriter and editor, #goodcopy, #productdescriptions, #productimages, #productpages, #productsales, #smallbiztipsandtricks, #smallbusinesstipsandtricks, #storytelling, #websitecopy, #wordassassin, #wordpour, #writeright

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Bio HAZARD: Why A Low (or NO) Profile Can Mean Missed Opportunities

by Sheral DeVaughn April 20, 2021

There's one, short and simple piece of marketing copy that gets overlooked or glossed over. It's one of the best tools you can have for networking and for prospects. What is it?...

Posted in #aboutsection, #bios, #bizsuccess, #brandcontent, #businesssuccess, #calltoaction, #contentwriting, #copy, #copycontent, #copywritingsecrets, #copywritingtips, #copywritingtipsandtricks, #entrepreneur, #profiles, #smallbusinesstipsandtricks, #socialmediabio, #socialmediaprofile, #solopreneur, #websitecopy, #websiteprofile, #wordassassin, #wordpour, #writeright

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The 9 Circles of Hell in Small Business Collaborations: See You Soon?

by Sheral DeVaughn April 16, 2021

The 9 Circles of Hell in Small Business Collaborations: See You Soon?

As small business owners, we realize the importance of collaborations for growth. But what is stopping us from enjoying success when joining forces?

Posted in #bizsuccess, #businesspain, #businesssuccess, #collaboration, #entrepreneur, #paininbusiness, #smallbiz, #smallbizsuccess, #smallbusiness, #smallbusinesssuccess, #smallbusinesstipsandtricks, #solopreneur, #weekendwordpour, #womeninbusiness, #wordassassin, #wordpour

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Grammar and Spelling and Punctuation: Oh My! Why it pays to Write Right.

by Sheral DeVaughn April 13, 2021

Grammar and Spelling and Punctuation: Oh My! Why it pays to Write Right.

How much time and effort do you put into your writing? You might use spellcheck, but do you consider much more than that? Do you spend more time searching for the perfect emoji than you do creating your message? Does it matter?

Yes. It definitely matters.

Posted in #badcopy, #bizsuccess, #brandcontent, #businesssuccess, #c3specialties, #contentwriting, #copy, #copycontent, #copywriter, #copywriting, #copywritingsecrets, #copywritingtips, #copywritingtipsandtricks, #entrepreneur, #freelance copywriter and editor, #goodcopy, #professionalservices, #salescopy, #salespagecopy, #smallbizsuccess, #smallbiztipsandtricks, #smallbusinesssuccess, #smallbusinesstipsandtricks, #solopreneur, #websitecopy, #wordassassin, #wordpour, #writeright

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How My Copywriting Was Helped By Kayak Racing: A Small Biz Marathon

by Sheral DeVaughn April 9, 2021

How My Copywriting Was Helped By Kayak Racing: A Small Biz Marathon

Instead of looking at small business ownership as a sprint to success, look at it as a marathon or an ultra event.

Here's how training to race is the same way you should "train" for business success.

Posted in #bizsuccess, #businesspain, #businesssuccess, #contentwriting, #copy, #copywriter, #copywriting, #entrepreneur, #freelance copywriter and editor, #paininbusiness, #smallbiz, #smallbizsuccess, #smallbusiness, #smallbusinesssuccess, #solopreneur, #weekendwordpour, #wordassassin, #wordpour, #writeright, kayak racing, kayaking, MR340

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Born of Frustration: How To Channel Pain Into Small Business Success

by Sheral DeVaughn April 2, 2021

Born of Frustration: How To Channel Pain Into Small Business Success

According to data from the U.S. Bureau of Labor Statistics, about 20% of U.S. small businesses fail within the first year. By the end of their fifth year, roughly 50% are struggling.

So how do the success stories overcome the odds and succeed?

They embrace their pain.

Posted in #bizfailure, #bizsuccess, #businessfailure, #businesspain, #businesssuccess, #copywriting, #entrepreneur, #failtosucceed, #paininbusiness, #painpoints, #smallbiz, #smallbizsuccess, #smallbiztipsandtricks, #smallbusiness, #smallbusinesssuccess, #smallbusinesstipsandtricks, #solopreneur, #weekendwordpour, #wordassassin, #wordpour

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