Business Setbacks and Bourbon: The 4 Steps To Aging Both The Right WaySetbacks when you're an entrepreneur happen. The longer you're in small business, the more frequently you have to build up your resiliency and learn to overcome them.Some will be minor. Others will threaten your success.Not everyone will handle it the same way, but those who get past their setbacks all have gone through a process.I believe that processing setbacks is a lot like aging bourbon.
The Best of Both (Whiskey) Worlds- Weekend #Wordpour
We wondered if it was possible to create something new and valuable while staying true to your craft.
Teaming up to create a better idea or product is what drew me to this weekend's #wordpour selection. Okay, the bourbon might have had a little something to do with my choice too. I wouldn't be enjoying any of it without the teamwork of the two whiskey legends who created Legent.
The Whiskey Brand Story Time Forgot: Weekend #Wordpour
The art of phenomenal copywriting and content writing centers around being able to share a great story.
So I was shocked as a copywriter and whiskey enthusiast for this story to have only come out recently about one of the most historic whiskey brands/companies in the United States. Which story you might ask? The story of one of the greatest master distillers you've likely never heard of before.
Falling Into the Rabbit Hole: Weekend #WordpourRecently I was asked why a freelance copywriter like myself was taking time to wax poetically in a blog post about whiskeys and wines...what could possibly connect these two seemingly different things?
Spirited Storytelling: Your Weekend #Wordpour
"What is #wordpour" and why do you use it?
#Wordpour is the best way I could explain how there is always a great story ready to start flowing. You just have to let it pour. Today is no exception.